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Marketing Strategy and Brand Management Professional Certificate Course

30 hours
Beginner

The Marketing Strategy and Brand Management Certificate Program equips participants …

What you'll learn
Understand the core principles of marketing strategy and brand management.
Conduct market research and customer segmentation for targeted strategies.
Develop and execute comprehensive marketing campaigns.
Build, position, and maintain strong brand identities.
Leverage digital marketing and analytics for performance optimization.
Measure the effectiveness of marketing and branding initiatives.

Public Relation and Media Professional Certificate Course

30 hours
Beginner

The Public Relations and Media Management Certificate Program equips participants …

What you'll learn
Understand the principles and practices of public relations and media management.
Develop and implement strategic communication plans.
Build and maintain strong relationships with media outlets and stakeholders.
Manage crises and maintain organizational reputation.
Leverage digital media platforms for effective communication.
Measure and evaluate the impact of PR and media campaigns.